Arm Your Business With Eco Credentials

With more people than ever wanting to do business with people who care about the environment and who care about sustainability, you need to get in on the eco friendly action. Ensure that you take note of the buzzwords of the day like green, reusable and ethically aware, and build your business vision around them. While you might be under the impression that making your venture eco friendly will cost you money, this can be an expenditure that can pay off in the long term. Consumers are more savvy than ever and are willing to pay a premium if they can be sure that who they buy from makes it an aim to be conscious of the world. Take a look at how you can arm your business with eco credentials.

Recycle

If you are an office based establishment, you might struggle to think of too many eco friendly initiatives. Sure, you can train your staff to switch lights off when they aren’t in the room, and use less water by boiling the kettle less often, but this is pretty trivial stuff. Instead, think about an eco-policy that your staff can sign up to.

Every time you replace your hardware, don’t assume that you need to ship your laptops and printers off to the dump. Instead, consider those in your local community who could do with some sound computers. Once you have wiped hard drives and you’ve ensured that your sensitive and confidential data isn’t compromised, you can consider donating your laptops to local schools, nursing homes and adult education centers. This is great PR and improves your relationship with your local community.

Products

If you import products or you make components for industry, ensure that the powder coating and other manufacturing essentials that you use are VOC free. These harmful chemicals are not good for the environment and can damage your staff’s health. Go greener and cleaner in everything that you do, from the transport you encourage your staff to use, to the way in which you make products. If your supply chain could be greener or more ethically sound, investigate new suppliers, cleaner haulage firms and better end user retailers. By making it a point of business in your vision and long term goals, your customer base will see the efforts you are making to arm your business with eco credentials.

Car Sharing

While this initiative has been around forever, it’s more important than ever that you take the lead. City centers are havens for toxic fumes. Encourage your staff to car share, or better still, cycle to work. As a business, you can subsidize bicycle purchases when you launch a scheme in conjunction with a local bike shop. Your staff team will become fitter, and their commute to work will be more enjoyable.

If you are eager to get in on the eco-friendly act, make your business a beacon of all things green and sustainable in your local community.  By setting an example, you can see your sales and profits rise.

Pinterest Tips For Social Success

Pinterest is a wonderful social media platform which is incredibly popular with mums and girls of all ages in particular. It is a visual platform where people can share crafts and recipes and fashion inspiration and it can really have a big impact on brands and bloggers all over the world. 

Today we want to delve more into this social

Platform which is often overshadowed by the likes of Twitter, Facebook, and Instagram, and we will find out exactly how you can up your game online and use this amazing tool. 

Get brave behind the camera 

One of the biggest draws of Pinterest above many of the other social media platforms is the fact that it is image driven and easy to use. When you look into risk management for marketing in your business, social media is a low risk choice because it is free, and Pinterest is one of the most simple ones to use. Make sure you practice taking amazing and compelling photos because this is what will draw in your audience. Pinterest is all visual and it’s job is to provide inspiration. Creating an inspiring and stunning photograph will speak a thousand words. 

Pin more often

If you are looking to see success on this platform in the same way as hair gurus like Barefoot Blonde do, them you need to share more often and share more content. Social media is about being sociable and it is important for you to think about sharing more content more often, and even pin the same image several times to increase its visibility on the platform. 

Use it like you want to 

Pinterest is different to other social media platforms because it is very people driven and you are essentially sharing things which you find inspiring and making vision boards which other people can follow and share. Use Pinterest as if you were a regular person. Pin things which you enjoy and which inspire you and this will build up your visibility in the community and it will soon gain you a lot of followers. 

Use the right size images 

Unlike Instagram and other platforms, Pinterest won’t crop your image for you. When you choose an image to pin, Pinterest takes it how it is, and will share you pin as you intend it. This means it is important for you to be aware of how to size your images for success. Consider looking at templates such as on Canva where you can create a Pinterest appropriate image for our content. 

Describe them 

Pinterest is one of those platforms you can get carried away with, and you likely pin and pin and pin without paying much attention to the caption of the image. Make sure that the caption includes a description and hashtag because this is how it will be found on Pinterest search results. If you forget this step your content can end up completely lost and may only be found by comparison to pins which look similar.

Making Sure Your Office Is Good For Everyone

Designing an office can be a complex and time-consuming process which a lot of people find confusing. Not only will you have to figure out how you’re going to fit everyone in, but you will also have to make sure that you’re building a space which will promote hard work, all without spending a huge amount of money in the process. Ensuring that you end up with a space which is good for all of your employees will be hard, and there will almost certainly be some smaller areas which you find it easy to miss from your list. To help you out with this, this post will be exploring some of the work which can go into making an office which is good for everyone.

Light And Sound

To start, it’s always worth thinking about some basics, and light and sound are two of the most important factors when your designing a good work space. If there isn’t enough light, people will start to fall asleep, and it will be incredibly difficult to promote hard work. Natural light is better than the stuff which comes from lamps, though having a well-lit space is far more important than the way you achieve it. Along with this, sound is also a crucial element which can make work hard, and this makes it worth giving people the chance to work in quieter spaces if they find it hard when they are distracted.

Allergies

Trying to work hard when something is making your feel uncomfortable can be just about impossible, and allergies are one of the biggest causes of poor work in an office. Dealing with office allergies isn’t easy, though, and you will need to talk to your team to figure out what might be causing problems for them. The solution to this could involve something as simple as moving someone’s desk, though in more serious cases, you may have to do a lot of work to keep your office free from allergies. Having a lot of plants around can be an easy way to make a big step in this area.

Comfort

Finally, as the last area to consider, it’s time to think about the level of comfort your employees are given when they are at work. While they don’t need to feel as if they are relaxing in front of the television, putting them in a good position to do their job will be essential, and the furniture you choose will have a huge impact on this. For example, standing desks make a lot of people feel better about their work. Not only are these tools designed to make your posture better, but they can also solve the problem of tiredness at work. Chairs will also be important when you’re figuring this out, and your team should be equipped with chairs which are designed to be used for long periods.

Running an office is something which a lot of people struggle with. Not only do you have a full team of employees who need to be supported, but you also have to think about the work which will go into designing a space which will make it easier to work hard. This isn’t always easy to achieve.