Do you have a knack for visual merchandising and an eye for trends? Are you constantly thinking of new ways to repurpose old items or dive into the latest craft fads? If so, you might be excited about the prospect of starting your own side hustle as an ecommerce seller. After all, what could be better than selling things you love and bringing home a tidy profit simultaneously? So if you’re ready to take the plunge and start a side hustle as an ecommerce seller, this side hustle checklist will help get you off on the right foot.
Step 1: Research Your Side Hustle Idea
Before you even think about launching your own ecommerce business, you must know what products you want to sell. The best way to do this is to think about your passions, skills, and existing knowledge. What are you passionate about? What do you know a lot about? What do you have a knack for? For more ecommerce ideas, you can also survey your friends and family to see what they’re interested in purchasing. This way, you can be sure that the products you sell will be relevant and in high demand.
Step 2: Find Your Niche
While you may want to sell a wide variety of products, you also need to find a niche in which you can thrive. After all, trying to sell everything under the sun is a surefire way to dilute your brand and confuse potential customers. For example, if you want to sell handmade furniture, you might want to focus on selling products for the home office. Or, if you sell apparel, you might want to focus on creating clothes for an underserviced niche.
Step 3: Choosing A Company Name
Once you’ve narrowed your product line, it’s time to consider naming your business. Although this may sound like an afterthought, choosing the right company name can have a massive impact on the trajectory of your business. For example, let’s say you’re selling yoga mats and clothes. If you name your business Yoga Supplies, Inc., your brand will likely appeal to yoga instructors and serious yoga practitioners. However, if you call your business Yoga Chic, Inc., you’ll likely appeal to more casual yoga enthusiasts.
Step 4: Registering Your Business
If you hope to turn your side hustle into a full-time business, it’s important to register as soon as possible. Depending on where you live, registering your business may be as simple as filling out a form online or visiting your local government office. Depending on your business type, you may also want to consider hiring an accountant or attorney. Depending on your business structure, you may have to pay taxes. If you’re unsure of which business structure is best for you, you may want to consult with an accountant to learn more.
Step 5: Finding The Right Platform
If you want to launch an ecommerce business, you’ll likely want to use a drop shipping business model. Using a drop shipping business model, you can sell physical products without needing to stock or store them in a warehouse. Several ecommerce platforms cater to drop shippers, including Shopify and BigCommerce.
By using one of these platforms, you’ll be able to create an ecommerce store that people can easily browse, buy products from, and have their items shipped to them without ever having to interact with you directly. Depending on which platform you decide to use, you may be able to create a basic website or a fully customized ecommerce experience complete with a blog and a shopping cart. If you need to design an ecommerce website, use WebX360.com for professional advice.
Step 6: Finding The Right Inventory
If you’ve decided to launch an ecommerce business, you’ll need to decide whether to start with a product line you already have in your possession or create a new product line from scratch. Depending on how much money you have to invest and the type of products you want to sell, you may want to start with an existing product line that you can resell for a profit. On the other hand, if you want to create a new product line using products that don’t currently exist, you may have to do some research and development to make the product of your dreams.
Step 7: Get Quality Photos Of Your Products
If you decide to sell used products, you can skip this section. If you choose to create new products, however, you’ll likely want to hire a photographer to take professional-quality product photos. By taking high-quality images of your products, you’ll be able to showcase them to customers in your store and help them see the value in your products. You can also use your photos to create product listings on your ecommerce platform.
Step 8: Develop Product Listings With Care
If you’ve followed the steps outlined above, you’re already well on your way to launching a successful ecommerce business. Now, you just need to fill your store with product listings that entice customers to buy. By listing your products in a way that appeals to your customers and helps them learn more about their purchases, you can increase your sales and obtain positive reviews. Make your description thorough and positive to leave a good picture in the minds of your customers.
Step 9: Nailing Your Marketing Strategy
You’ve created an ecommerce store, listed your products, and taken beautiful photos of them. Now, it’s time to market your products and attract customers to your store. If you want to grow your ecommerce business as quickly as possible, you’ll need to develop multiple marketing strategies and test them to see what works best. Here are some ideas to get you started.
- To be a success online, you need to be visible. Create an email marketing strategy to encourage customers to sign up for your email list.
- Host Instagram contests and giveaways to increase engagement and attract new followers.
- Create a blog and write product reviews, tips and tricks, and other helpful content.
- Use paid advertising to bring more visibility to your brand.
Step 10: Don’t Stop Evolving
The best side hustles are ones that evolve as time goes on. The only way to keep your side hustle from getting stale is to keep evolving and growing as a small business owner. If you want to keep your side hustle alive, keep your eyes open for new trends and changes in your industry, and stay flexible enough to pivot when times change. That way, your side hustle will never go out of style, and you’ll always be able to bring home a steady paycheck from your business.