Online shopping has opened up a new world to eCommerce stores. Nowadays, retailers are open 24 hours a day and don’t require a customer to come into the store. It’s like a dream come true! But, there is a problem and it’s called shipping. Sadly, lots of unhappy customers return their items and ask for a refund. Sometimes, it’s because the product wasn’t how pictured, but mainly it’s due to damage. Returns are the bane of an online store’s existence because they cost money and impact lead generation.
Something must be done, then, to stop damage in transit. Thankfully, Viking Wanderer has the answers. Just carry on reading to find out more.
Use Extra Protection
A shipping company may take care of fragile items so that the company doesn’t have to bother. Not to be cynical, but don’t take the risk. Sure, there is a chance that the package will arrive without any damage. However, it’s a gamble, especially when there are cheap and accessible options to hand. One quick look at postaltubeshop.com and you’ll see a simple tube can make the world of difference. Or, just think about all the parcels which turn up in bubble wrap. They don’t do that for your benefit!
Review The Courier
Shipping is too expensive to keep in-house, which is why there is an agreement with an outsourcer. The thing is the shipping company may not be up to scratch. Some couriers are well known for their professionalism, such as DPD. If you aren’t aware, they take care of Amazon’s goods around the world. However, others, such as Hermes, don’t have the stellar reputation. Just because you haven’t had a problem yet doesn’t mean it won’t happen in the future, so consider making a change. Remember that their track record is an indicator how much money you stand to lose.
Don’t Over Pack
Packing is an art which eCommerce retailers have to learn. Those that do it correctly can save time and money by utilising space within a package. But, when you go overboard, it inevitably causes issues. A full parcel has no give or flexibility. So, should it hit a hard surface, the odds of it breaking are high. A box with fewer items has more room for the products to manoeuvre. Hopefully, the extra space should be enough to prevent any damage.
Deliver Via The Internet
Some products are impossible to deliver over the internet, for now! However, there are examples of items which don’t need sending physically. A gift card is a prime example because it can break or go missing. Amazon.co.uk has come up with a smart solution which is to send an e-ticket with a voucher code. That way, there is no reason to worry about damaged goods. Even if the item doesn’t break, it may get lost in the post and result in a customer refund. Wherever possible, try and utilise e-tickets for money and safety purposes.
Follow these tips and customer returns should become a thing of the past.