If you’re bringing your digital business into a physical location, it would suggest that things are going well, and whilst many people opt for the remote working lifestyle where they dream about lying in a hammock underneath a palm tree on a tropical beach… the reality is that often the most productive and effective way to build your business is to have a grounded physical space you can operate from.
There’s something psychologically meaningful about having a physical address too from a consumer’s perspective – in that it creates trust a sense of authenticity about your online presence. There’s always the option to have a physical address that is a virtual address, but there’s something about having a physical location that makes your business feel less like a hobby.
That said, there’s nothing wrong with having a business as a hobby, and many people turn their online business into an automated cash cow generating in excess of £10,000 per month, from their bedroom (or hotel room, if they are chasing the freedom lifestyle dream).
Now, chances are you’re not going to want to invest too much money in premises, which means there’s a good chance you’ll be starting off with a relatively small space. This article looks at three ways you can optimise the spacious feeling of a small space in order to feel more comfortable and prosperous.
The term “dark and dingy” seems to go hand in hand with the idea of small spaces. The darker a space is, the smaller and more claustrophobic it tends to feels; conversely, the more natural light that enters a space the more airy and spacious it feels.
The key to making the most of a small space is to get in as much natural light as possible, or failing that, use mood lighting to create a warm yet will lit ambience.
The more cluttered a space feels, the smaller the space feels. The challenge when working in a small space is that it’s incredibly easy for the space to feel cluttered even when it’s not, and for this reason, you might want to consider using a minimalist approach when it comes to decoration, furniture, and organisation.
A further challenge with small spaces is that they often feeling stuffy and hot, particularly in the summer months and in large cities like London.
You’ll want your space to feel as light and airy as possible. The best way to do this is to paint the walls white in order to bounce light around the room, and deflect rather than absorb the heat. You’ll also want to ensure an adequate supply of fresh air is able to come into the office, ideally by having open windows, rather than relying on air conditioning.
In summary, if you’re considering upgrading to an office, but want to do so in a way that doesn’t break the bank, consider finding a small unit and making the most out of that space by ensuring an abundant supply of light, fresh air and free space by keeping it uncluttered.