As a freelance marketing specialist, I find myself in a saturated tool market, constantly being bombarded by a ‘better way’ to manage my business.
Whereas it’s important to be up to date with the latest trends, I’ve also found myself to rely on a few simple FREE apps over the last year, that assisted me in doubling my last clients traffic.
So what are they?
While hardly new on the scene, canva has mass appeal to freelancers, virtual assistants and marketing managers.
Canva makes design simple for everyone, with templates for Facebook and Twitter covers, Pinterest, Instagram, infographics and even media packs.
The opportunities are endless. Add to this a wide selection of colours, fonts and illustrations, and you’re onto a winner.
But HOW does this accelerate my business growth?
- 90% of the information sent to the brain is visual, and this is why infographics are the most widely shared graphics on social media.
- Researchers found that colour visuals increase the willingness to read by 80%!
- Picture posts have 600 times more engagement than text content on social media
- Searches for infographics on google have increased by 800% in the last 2 years alone
Speaking from personal experience, I used to create a 500 word marketing blog post on a Monday, then on a Wednesday, I would create an infographic post.
The infographic would bring in up to 86% MORE traffic than the blog post, thus more shares and engagement on Social media = more potential leads.
I’ve been keeping this one a secret for a while now and it’s thanks to triberr, my dismal 6,500 reach on Twitter snowballed into a reach of over 20 million!
Triberr is a social network for bloggers. The idea is to find other bloggers who write about the same topics. These writers group up in a tribe.
Whenever one blogger writes a post, the others read, comment and share it with their social networks.
The best part is, you pool together all your followers giving yourself a larger reach. So the more tribes you join, the larger your social media reach.
But what if I don’t want to share the content?
I was in multiple triberr groups for nearly a year, and at least 4 months went by without me sharing a post – mainly due to being overloaded promoting our own content and promotions.
Surprisingly, my reach only dropped by around 1 million, and seeing as I had a reach of over 20 million, it was a small loss. Also, for that whole period of time, my posts were STILL being shared on social media.
How do I set it up?
You can add the Tribber plugin to your WordPress site and connect it so that every blog post you create is automatically shared into the Triberr feed, allwoing your tribe members to share your content.
You may also schedule your favourite bloggers posts to appear in your Twitter feed. This can save you hours or scheduling interesting, up to date relevant content!
Twitter management is such a headache, especially if you’re following the ‘always have more followers that following ‘rule. This is where crowdfire comes in.
I’m able to log in each day and delete 100 unfollowers for free, meaning I can get rid of any bots or time wasters yet still rapidly grow my social media channels!
Crowdfire also allows you to delete from your oldest unfollowers, giving your new unfoll0wers a few days to decide if you are worthy enough to follow, and you are!
What other social media channels can I link too?
Under the free version, you can also monitor your instagram unfollowers too.
Do you need assistance growing your small business/ startup?
I offer social media management from £99 a month! Get in touch for more information.
- 3 x Tweets a day – Mon- Fri
- 2 x Tweets Weekend
- Custom made graphics x 1 a week
- Responding to any queries
- Follow/ Unfollow management
- Lead searches
- Hashtag research